Question about Muse Math?

[Marko van Basten]

Hi All,

In Tim's Muse Math example, Tim uses his broad search term "speed reading" and assumes a .5% - 1.5% Clickthrough Rate.

Does Tim take into consideration competing websites for that search term? As it is a broad search term there are probably many competing sites.

To best summarize my question, can a .5% - 1.5% Clickthrough Rate be assumed on even the most broad search terms with a lot of competition.

I.E. , Would popular keyword search terms like "Martial Arts" or "Quick Recipes" all yield at least an expected .5% - 1.5%? And what cost per click can be assumed would work? is 50 cents per click realistic to attain a CTR of .5% - 1.5%?

Thanks for your input.

Anyone????

MVB

[Marcie]

I like to use this tool: http://tools.seobook.com/keyword-tools/seobook to punch in a keyword, it gives suggestions, then I click through to the Google estimator tool from there. Instead of trying to guess CTR, you can get a good idea of what your traffic will be from this tool - you'll have to gather all your keywords in a spreadsheet or the like and compile the numbers on each.

Then, determining your sales is another thing, but about 2% of your visits I beleive is what Tim suggests. Make sure you have a decent profit margin to cover the cost of the clickthroughs.

HTH!
Marce

[Marko van Basten]

Thank You Marcie.. i checked out the tool, its pretty helpful. :D

-Marko

[AshokanKid]

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Hey there Marcie.,

Thanks for the SEOBook tool tip., much appreciated., :-)

SC

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[Marcie]

NP glad to be of help :) Feel free to ask me any questions!