jaywenk
02-21-2009, 02:16 AM
I've been recording a couple of videos for my non-muse business. If anyone has some time and is willing to take a look you can view them at www.rwablog.com. Just keep in mind the target market for these videos is people age 55+ that have over $1 million invested in stocks, bonds and the like.
Once complete this will be part of a 6 step process of free videos offered to wealthy investors in my local market via direct mail. The sequence will be as follows:
Direct mail letter explaining why people age 50+ with $$ are getting rolled by the financial system and that a free video is available online
Squeeze page with live intro video (being recorded this weekend with a pro film crew) and simple web form looking for their email address, kind of like the Frank Kern desire video
After valid email submission they'll be taken to a video site where the six step (1 hour 44 minutes broken into 6 videos) will be available for viewing
I'll add videos every few weeks and add visitors to my mailing list via aweber to notify of new videos
Basically boiling the frog slow to gain trust, build credibility and a mailing list, generate leads and potential clients that I'll ultimately have my staff take care of for me. Kind of like a muse, but instead a very real business with staff, handling some of the most important financial decisions of very wealthy people -- but doing the heavy lifting internet marketing style. As far as I know there is no one in my industry doing this for real private asset management.
At least that's how we hope to have this all play out.
Any thoughts on better the process or filling my holes is appreciated.
Once complete this will be part of a 6 step process of free videos offered to wealthy investors in my local market via direct mail. The sequence will be as follows:
Direct mail letter explaining why people age 50+ with $$ are getting rolled by the financial system and that a free video is available online
Squeeze page with live intro video (being recorded this weekend with a pro film crew) and simple web form looking for their email address, kind of like the Frank Kern desire video
After valid email submission they'll be taken to a video site where the six step (1 hour 44 minutes broken into 6 videos) will be available for viewing
I'll add videos every few weeks and add visitors to my mailing list via aweber to notify of new videos
Basically boiling the frog slow to gain trust, build credibility and a mailing list, generate leads and potential clients that I'll ultimately have my staff take care of for me. Kind of like a muse, but instead a very real business with staff, handling some of the most important financial decisions of very wealthy people -- but doing the heavy lifting internet marketing style. As far as I know there is no one in my industry doing this for real private asset management.
At least that's how we hope to have this all play out.
Any thoughts on better the process or filling my holes is appreciated.