Archive for the The Book – 4HWW Category

August 23rd, 2010

How Authors Really Make Money: The Rebirth of Seth Godin and Death of Traditional Publishing 266 Comments

Topics: Entrepreneurship, Marketing, The Book - 4HWW, Writing and Blogging


What do the economics of publishing look like… really? (Photo: thinkpanama)

(Special thanks to my agent, Steve Hanselman, and my anonymous sources within the world’s biggest publishing houses)

Print is dead!

This has become a popular headline, and a great way to get quoted, as Nicholas Negroponte has shown. Iconic author Seth Godin, after 12 bestsellers, just announced that he will no longer pursue traditional publishing, and the writing seems to be on the wall: the e-book is the future, plain and simple.

But what are the real concrete numbers? How are established authors actually making money, and what should new authors do? Go straight to e-book?

In this post, I’ll look at real-world numbers to discuss some hard truths of publishing, explain economics and pay-offs, and provide a few suggestions for aspiring authors.

To start, some contrasting numbers… Read More

December 22nd, 2009

Cold Remedy: Free Flights Anywhere in the World 183 Comments

Topics: 4-Hour Case Studies, The Book - 4HWW, Travel


Where would you go if you had a free ticket anywhere? The island of Bohol in the Philippines? (source: WisDoc)

Not long ago, I received the following comment — edited for length — from Ryan N.:

I hate you Tim. I had a secure future ahead of me, and I left my job, my reasonably well paying professional career all because of your book. Best thing I’ve ever done!!

I was wondering if you might be able to put up a blog post where people could post their ideas or muses as case studies. I’m sure there are a lot of people like me who would like to share their stories and listen to others living the 4HWW.

Here’s to 2010 being the year everything changes.

Indeed. Here’s to 2010 being the year everything changes.

I decided to take Ryan’s advice. Below is a post of just a few select video case studies. This is also where you can win a round-trip ticket anywhere in the world.

That would be a nice way to start 2010 with a bang, right?… Read More

December 18th, 2009

How I Did It: From $7 an Hour to Coaching Major League Baseball MVPs 140 Comments

Topics: 4-Hour Case Studies, The Book - 4HWW


Jaime Cevallos and the MP30 Training Bat (Source: Jaime Cevallos)

“Cevallos told Zobrist [Tampa Bay Rays MVP] he could turn him into a power hitter…The results have been remarkable.”
- ESPN The Magazine

This article will tell the inspiring story of Jaime Cevallos, who went from $7 an hour to coaching MVPs in Major League Baseball, automating his income in the process.

Jaime is now — in many respects — set. But how did he do it?

Some of the questions I asked Jaime include:

1) What is your muse [automated business]?
2) How did you contact the initial MLB players, and what exact wording did you use?
3) What things were much easier than expected, and which things were much harder?
4) To those people who haven’t yet tried to create a muse, what 3-5 pieces of advice would you give them?
5) What mistakes did you make, and what did you learn from them?… Read More

December 8th, 2009

No More Excuses – How to Make an Extra $100,000 in the Next 6 Months 389 Comments

Topics: 4-Hour Case Studies, Automation, The Book - 4HWW


The Wilburns have created a multinational from their home.(Photo: Dana Smith)

“So, do you have any ideas?”

“Well, if we’re going to do something, it should be big. It should make people sit up and say OMFG. Make people actually do something,” I responded.

The conversation continued in front of the Thai restaurant, me pacing on my cell phone in San Francisco — foregoing food in excitement — and Tobi in his offices in Ottawa, Canada.

We decided in the subsequent 10 minutes to offer $100,000 cash as a bribe to you all. The overview?

* $100,000 for the grand winner
* $120,000 total in prizes
* 6 months starting January 1 but you can (and should) get started now
* Even if you don’t win the prizes, you should end up with a viable business at the end of 6 months

The details make it even better… Read More

October 16th, 2009

Sneak Peek: The New and Expanded 4-Hour Workweek is Here 304 Comments

Topics: The Book - 4HWW

The 4-Hour Workweek was first published April 27th, 2007.

I did my best to cover all of the bases when it debuted, but there were gaps. Though I included cases studies of families using lifestyle design, for example, it was hard to find more than a few the first time around.

Not anymore. Things have changed. There are more than 30,000 comments on this blog, hundreds of people have shared their successes and failures via detailed e-mail, and both case studies and experiments continue to flow in from around the world.

This doesn’t mean that the current edition doesn’t do the job — it does — but more than 40 printings and 35 languages later, a new and expanded edition has finally been completedRead More

February 12th, 2009

Napoleon on News and Information Management (Plus: Video on Outsourcing E-mail and More) 86 Comments

Topics: Interviews, Low-Information Diet, The Book - 4HWW


(Photo: Dunechaser)

Napoleon, though mostly known as a little man with a funny hat, is regarded as one of history’s great commanders. He was also well-known for his unusual but effective methods of information management.

Here are just two examples from Ralph Waldo Emerson’s essay entitled “Napoleon, or The Man of the World“… Read More

October 28th, 2008

How Not to Use a Lawyer – A Personal Case Study (Plus: Protocol Marketing correction) 180 Comments

Topics: Language, Nonsense, The Book - 4HWW

Ah, lawyers. It’s a love-hate relationship.

Just this week alone, I’m working with a literary attorney (publishing), an entertainment attorney (TV), and a corporate financing attorney (angel investments).  All three are great.

Yesterday, though, I received the threatening letter below from Protocol Integrated Direct Marketing, whose call centers I recommend in the 4HWW. WTF?

Click to enlarge… Read More

September 12th, 2008

Random and Fun Announcements: Keynote with Mike Shinoda, Inc. 500, Madrid Party, More… 51 Comments

Topics: The Book - 4HWW, Uncategorized


Mike Shinoda of Linkin Park: more than 50 million albums and counting. (Photo: norrelb)

Rather than sprinkle these announcements around, I figured I’d just load up one post. Hope to bump into some of you at one of these!

Keynote with Mike Shinoda of Linkin Park in Las Vegas

I’ll be doing an opening keynote with Mike Shinoda of Linkin Park fame at BlogWorldExpo in Las Vegas, Sept. 21st at 9am. Hosted with Rohit Bhargava of Ogilvy Worldwide, it’s going to be a blast. Here’s what we’ll be covering… Read More

August 22nd, 2008

The Fortune 500 4-Hour Workweek: Multiplying Output in Groups (Plus: Downloadable Checklists) 110 Comments

Topics: 4-Hour Case Studies, Automation, The Book - 4HWW


For English subtitles, choose “Danish” from the “Choose Language…” drop-down.

There is a misconception that lifestyle design is just for entrepreneurs or CEOs.

In reality, the principles — borrowed from economics and behavioral psychology — can be applied within organizations and groups with even more dramatic effects.

Just watch the 25-minute segment above from the Danish equivalent of the BBC (DR1), where lifestyle design is tested by both an employee at insurance giant Codan and by the CEO of a fast-growing microbrewery. For English subtitles, choose “Danish” from the “Choose Language…” drop-down.

Who made more progress? The boss or the person with a boss? The results might surprise you… Read More

August 12th, 2008

4HWW Cover Story in Men’s Journal (Plus: Be in a Movie) 74 Comments

Topics: 4-Hour Case Studies, Interviews, The Book - 4HWW

“Nothing bothers me more than sloth. The objective is to fix mistakes of ambition and not make mistakes of sloth. I work my ass off.”
-Tim Ferriss, from the new issue of Men’s Journal, Sept. 2008

Since I’m going nuts preparing for Burning Man, this post will be a short one.

The quote above is from the latest issue of Men’s Journal, where the main editorial cover story is a profile of me and the rise of The 4-Hour Workweek. There are also fascinating profiles of John McEnroe (awesome insight into his tennis strategies) and Gavin Newsom, as well as a cool snapshot of Tonny Sorensen, CEO of Von Dutch and former world champion in Tae Kwon Do.

The journalist, Larry Smith, spent almost three full days with me and covers a lot of details that haven’t been covered before, including background and education; core tenets of lifestyle design and common misinterpretations; interviews with family, professors, and friends; experiments involving critics; even how I organize my environment and home… Read More