I was seeing it for the first time around 4pm in the afternoon. The next morning, I’d be departing for Chile for “cat” (snowcat) skiing in Patagonia, after six years of no snow sports. What the hell had I signed up for?
Baptism by Ice – 15 Key Lessons
This post is based on my lessons and experimentation with the PowderQuest crew, with special thanks to Mo and David.
The first day was sheer terror. The second day was an improvement — just laughable. Then, around the third day… Read More
This short presentation, delivered in Berlin at the NEXT Conference, covers the four key principles of the #1 New York Times bestseller, The 4-Hour Body. It also includes an interview with the fantastic David Rowan, editor of Wired Magazine in the UK.
The Q&A covers smart drugs, Ambien, measurement of “thoughts” (prefrontal cortex activity), and more.
All speaker videos from NEXT can be found here, and include some gems, like the inimitable CTO of Amazon, Dr. Werner Vogels.
It was a warm evening in the Mission district, a good omen and unusual blessing. The goal of our meeting was simple: to see if we clicked and, passing that hurdle, to plot the making of “the best book trailer ever made.”
Whether we pulled it off or not, that ambitious mission statement was necessary to survive the many all-nighters and hiccups that would follow.
August of 2010 was the starting point.
On November 30th, the end product was a 59-second trailer, which debuted on Huffington Post Books. It immediately took The 4-Hour Body from near #150 to #30 on Amazon, where it later climbed to #1.
The launch was initiated by a simple poll post, which was followed by an analytical second post. Due to its high production value, the video then made the jump from online to offline, eventually making it to national TV for The Dr. Oz Show (see the clip at :40).
This post will explain exactly how the trailer was created, including early concepts, tools, the team, and more… Read More
Human flight in the form of judo. (Photo: Fabiogis50)
Pavel Tsatsouline was punching me in the ass.
It’s not every day that you have a former Soviet Special Forces instructor punch you in the butt cheeks. But it was the second day of Russian Kettlebell Certification (RKC), and we were practicing constant tension, one of several techniques intended to increase strength output. In this case, we spot-checked each other with punches. Pavel, now a U.S. citizen and subject matter expert to the U.S. Secret Service Counter Assault Team, wandered the ranks, contributing jabs where needed.
Two hours earlier, Pavel had asked the attendees for someone stuck at a 1-rep maximum (1RM) in the one-arm overhead press. He then proceeded to take the volunteer from 53 lbs. to 72 lbs. in less than five minutes: a 26% strength increase. Translated into more familiar terms, this would represent a jump in one-repetition max from 106 pounds to 144 pounds in the barbell military press.
There were dozens of such demonstrations throughout the weekend, and each was intended to reinforce a point: strength is a skill.
Not only is strength a skill, but it can be learned quickly.
The following article, authored by Pavel, describes how he helped his father become an American record holder in powerlifting with just one hour of training per week… Read More
Moreover, it doesn’t take much to jump from repetitive to inventive. In my case, even as a grass-fed beef aficionado, I grew weary of flank with nothing more than salt and pepper. Game meats made things more interesting, but the real gold was struck when I began experimenting with Montreal steak rub and, separately, a mixture I remembered as “CPR”: cumin, paprika, and rosemary.
Delicious, not to mention biochemically kick-ass for your heart and anti-inflammation.
The point being: for many people (in particular, cooking-inept bachelors like myself), Slow-Carb meals sometimes become an exercise in culinary déjà vu. This is often paired with common beginner frustrations:
- How do I drink coffee without milk?!? (Answer: cinnamon and/or vanilla extract)
- What can I put on my eggs? (Answer: read this post)
The solutions need not be complicated. In this post, Jules Clancy will focus on primarily spices and include: beginner tips, a starter recipe experiment, and a shopping list for the fundamentals.
Jules is a qualified food scientist who was introduced to me by the minimalist maestro himself, Leo Babauta… Read More
Holy crap. The 4-Hour Body (4HB) has ended up producing an avalanche of questions.
There are definitely a few gems hidden amongst the rubble, and more than a few typos were unearthed in the process.
This post — mostly how-to with a few bits of entertainment — is purely for tying up loose ends. I hope it helps.
Covered in this post:
The blog moving forward: 4HB content vs. 4HWW content vs. random topics
4HB Bonus Materials – If You Missed It
4HB Tools and Tricks – All Online!
Contest winners
Slow-carb clarifications
4-Hour Body – common questions and Q&As
Audiobook PDF downloads
4HB reader-generated goodies: desktop wallpaper, etc.
Media samples
4HB corrections and typos… Read More
I’m allergic to food. Every time I eat it breaks out into fat.
—Jennifer Greene Duncan
Does History record any case in which the majority was right?
—Robert Heinlein
In the early 1900s, a 12-year-old girl burned the back of her hand. You are right: this is not newsworthy.
It’s what followed the burn, documented in the medical records, that fascinated me:
Doctors used skin from her abdomen as a graft over the burn. By the time this girl turned thirty, she had grown fat, and the skin that had been transplanted to the back of her hand had grown fat as well. “A second operation was necessary for the removal of the big fat pads which had developed in the grafted skin,” explained the University of Vienna endocrinologist and geneticist Julius Bauer, “exactly as fatty tissue had developed in the skin of the lower part of the abdomen.”
The plight of women and fat is the stuff of legend.
Female fat deposition in the legs and buttocks increases with age, as does abdominal fat and the so-called saddle bags—fat just beneath the hips—in perimenopausal and menopausal women.
How is it that women can eat peanut butter, for example, and seemingly bypass the stomach to put it directly on their asses? Why doesn’t this happen to men, who seem to put fat directly on their would-be six-pack, which ends up resembling more of a one-pack (or “six-pack in the cooler”), even if they have bodybuilder-like veins on their arms?
To paraphrase Gary Taubes: some biological factor must regulate this. One candidate is the A-2 receptor, and that is what I decided to look at for practical experimentation… Read More
In The 4-Hour Body, I profiled Tracy R., a mother of two who lost more than 100 pounds.
The secret wasn’t marathon aerobics sessions, nor was it severe caloric restriction. It was the Russian kettlebell swing, twice a week for an average of 15–20 minutes. Her peak session length was 35 minutes.
This post will explain how to perform the two-handed kettlebell swing, and it will offer a cheap $10 alternative.
Beyond fat loss, this movement will help build a superhuman posterior chain, which includes all the muscles from the base of your skull to your Achilles tendons. For maximum strength and sex appeal in minimal time, the posterior chain is where you should focus. From “violent hips” for power sports, to the perfect ass for aesthetics, I suggest one starting point:
It was just past 5pm EST in Manhattan, and I’d been on pins and needles all day.
The report was coming in any minute. All attempts to nap earlier, despite two hours of sleep, had failed. There would be no rest on this Wednesday.
Now, in the lobby of the ACE Hotel, a few friends — including my agent, Steve Hanselman, my assistant, Charlie Hoehn, and my brother from another mother, Chris — had gathered with me to drink champagne. No matter the outcome, it had been a hard-fought battle over three years. THREE YEARS. Hospitalizations, surgeries, you name it.
I stared at the floor, reciting the reasons why things could go right. Most of them were silly and superstitious. Then my internal devil’s advocate chimed in with the reasons other books would beat me: better retail placement, celebrity authors, dedicated TV shows, etc.
“It’s here.”
I looked up. Steve smiled and handed me his Blackberry:
The following is an excerpt from the appendices of The 4-Hour Body, which explores a common question: Can self-experimentation be valid at all, compared to placebo-controlled studies?
As we shall see, self-experimentation need not be extreme (I do the extremes so you don’t have to), and you can make significant discoveries with a sample size of one.
I’ll let a professional, Dr. Seth Roberts, explain how… Read More
