Here is my most recent keynote from the 2,000-person+ Le Web in Paris, which focused on how to catalyze a global phenomenon on a very limited budget. Topics include:
- How to sell “around the product” for more coverage.
- The three necessary types of media exposure.
- Real-world tipping points from the launch of The 4-Hour Workweek
- How to increase website conversion 80%.
It pulls from real case studies, including my own experience and tech start-ups I advise… Read More
Before I had to establish my no-blurb/no-review policy for books due to volume (picture: one day’s mail), I received an e-mail from Rick Smith, the founding CEO of the World 50, one of the most exclusive senior executive networking companies on the planet, with members and contributors like Bono, Francis Ford Coppola, and Phil Knight… Read More
This post will show exactly how one start-up improved their homepage conversion rate (visitor to sign-up flow) more than 20%, then 16% again, with a few simple changes and Google Website Optimizer.
Once reading this, you will know more about split-testing than 90%+ of the consultants who get paid to do it… Read More
The above video is one of my favorite presentations I’ve given in 2009, an opening keynote at the last San Francisco WordCamp, titled “How to Blog without Killing Yourself”. More than 700 people from 32 countries were in attendance, which made for a wonderful experience.
The original title was “Scalable Blogging Behaviors: How to Grow from 1 to 1,000,000 Readers” and the content did not change.
In the above presentation, including detailed screenshots, I cover… Read More
For the last few weeks, the brilliant team at StumbleUpon and I have collaborated on the creation of a new product designed to do one thing: get you more traffic in less time.
It might just become the hub of your social media empire… Read More
Vanity metrics: good for feeling awesome, bad for action. (photo source: UK Guardian)
This is a guest post by serial entrepreneur Eric Ries. He was most recently co-founder and CTO of IMVU, which has more than 20 million registered users and generates $1,000,000+ in revenue per month. Eric is also a venture advisor to Kleiner Perkins.
How do you get to $1,000,000 per month in sales? By testing the right things. Eric is a metrics man.
Kevin and I are at it again in this 2nd episode of what is still being called “Random”. Have a better name or topic suggestions? Tell us in the comments!
This time, we discuss recent discoveries and experimentation – from new internet apps and electronic gadgets to knives and functional MRI (fMRI). Looking for just the audio? Download or stream it here.
Several weeks ago, I found myself in the passenger seat of a car going nowhere fast.
My friend, Peter Sims, who had earlier introduced me to the Stanford D.School, was leading the charge into the unknown, hurtling us (hopefully) towards dinner in exotic Burlingame, where people from SF and Palo Alto compromise to break bread.
The “us” included Alan M. Webber, whom I’d never met. He sat behind me, and — as getting lost tends to promote — we ended up talking about nothing in particular and everything in general: publishing, the game of business, Mr. T, you name it. I didn’t know Alan, but it soon became clear that I should listen as much as possible.
More specifically related to this post, Alan developed a very interesting habit more than 20 years ago, when he began to carry a supply of 3 x 5 index cards wherever life took him. He wrote down and collected the lessons and insights he gleaned from his experiences travelling the world and in his interactions with people ranging from CEOs and spiritual leaders to basketball coaches, novelists, and stars from dozens of other worlds… Read More
