Please enjoy this transcript of my interview with Chris Beresford-Hill (LinkedIn), one of the most sought-after creative leaders in advertising. Chris has led brands with a combined market cap of over $1 trillion, and he was recently named Chief Creative Officer of the Americas at BBDO Worldwide. Previously, Chris served as North America President and …
Continue reading “The Tim Ferriss Show Transcripts: Chris Beresford-Hill — A Master Ad Man on Superbowl Confessions, How to Come Up With Great Ideas, Cold Emailing Mark Cuban, Doing Naughty Things, Poetic Mind Control, Creative Process and Insider Tips, How to Negotiate with Bosses and Clients, and The Power of a Stolen Snickers (#715)”
Interview with Chris Beresford-Hill on The Tim Ferriss Show podcast.
FROM NAME: Tim Ferriss SUBJECT: It’s Tim Ferriss — Remember Me? Hey Friend, I’ve put off this email for ages. I promise it’s not spam! It’s just long overdue. You’re getting this because — at some point between 2007 and now — you provided your email on my blog or The 4-Hour Workweek homepage. I’m the author of …
Continue reading “"Resurrection" Email for Older Lists”
FROM: Tim Ferriss SUBJECT: Confirmation from Tim Ferriss, author of The 4-Hour Workweek Dear Friend, Thank you for signing up for my updates! 1-2 times per week, you’ll get high-quality blog posts (Inc. Magazine named my blog one of the “19 Blogs You Should Bookmark Right Now”) and occasional VIP treatment, such as exclusive content, private …
Continue reading “Welcome Email Draft”
Pretty soon, many of you will get an email from me. It’ll probably surprise you. See, when I sketched out the original 4-Hour Workweek site in 2006 (sorely in need of a redesign), I included an email capture field, as that’s what friends said I should do: Then I promptly forgot all about it. I hated …
Continue reading “Tim Ferriss Rethinks Email”
This story is about the launch of Harry’s, a new men’s grooming brand. Specifically, it will explain how they gathered nearly 100,000 email addresses in one week (!). This post includes all the email templates, open-source code, and insider tricks that you can use to replicate their success. It’s similar in depth to my previous how-to post, …
Continue reading “How to Gather 100,000 Emails in One Week (Includes Successful Templates, Code, Everything You Need)”
E-mail is the single largest interruption in modern life. In a digital world, creating time hinges on minimizing it. The first step towards controlling the e-mail impulse is setting up an autoresponse, which indicates you will be checking e-mail twice per day or less. This is an example of “batching” tasks, or performing like tasks …
Continue reading “Email Autoresponders That Work”
It doesn’t take a lot of time, money, or sacrifice to do an incredible amount of good. Hence the name of this post (and potential series): Five Minutes on Friday. Even if it’s not Friday, this post might interest you… Can you — and can I — take just five minutes each Friday (or Saturday, …
Continue reading “Five Minutes on Friday, Six Minutes on Saturday: Listen to Music, Save Japan; Email a Company, Save 200,000 Sharks”
Auto-response from Gary Vaynerchuk: Subject line: Thanks for the email — click the link Hey, here’s a link that will explain everything! http://tv.winelibrary.com/garyvs-inbox Before the economic recession hits us like a Pamplona bull, we will have long entered an digital recession characterized by lower per-hour output from digital workers and a higher incidence of problems …
Continue reading “Preventing Email Bankruptcy: From 1920's Postcards to Video Confessions”
What if you never had to check e-mail again? If you could hire someone else to be spend countless hours in your inbox instead of you? This isn’t pure fantasy. For the last 12 months, I’ve experimented with removing myself from the inbox entirely by training other people to behave like me. Not to imitate …
Continue reading “The Holy Grail: How to Outsource the Inbox and Never Check Email Again”
