Archive for July, 2012

July 26th, 2012

How I Blog — The 21 WordPress Plugins That Keep Me Sane 166 Comments

Topics: Writing and Blogging


So, you want a high-traffic blog… (Photo: Bill Gracey)

The following post can be considered Part II in a series on how I blog. Part I, which covers mostly everything not below, is titled “How to Build a High-Traffic Blog Without Killing Yourself.

Beginning at the Beginning

My very first blog post of all time was December 31, 2006 (scroll down here). One comment! Ah, success…


Who the hell designed that atrocity? Oh, it was me…

For many months, I “blogged” by imitation, putting out a lot of boring stuff. I felt, and still feel, that this imitate-before-you-create phase was critical to finding my own voice. But, as one then DoubleClick manager put it to me over wine, after reviewing my posts:

“A mediocre blog is more of a liability than no blog at all.”

Taking this to heart, I upgraded, both in terms of design and writing. I started publishing more original long-form content and organizing around a few central themes. I invested $1,500 and launched the blog you now see. Well, it was close… Read More

July 19th, 2012

Another Unusual $100,000 Birthday Present (Plus: Free Round-Trip Anywhere in the World) 279 Comments

Topics: Filling the Void


Soon 35-years young… and still not acting my age. (Photo: Sir Garrett Camp)

35! I’ll turn a glorious 35 this week.

It’s going to be a great natal year–I can already feel it. Perhaps it will be good luck for you, too. In this post, I’m giving away a round-trip ticket anywhere in the world.

But back to that strange birthday gift… Read More

July 18th, 2012

The 5 Top-Performing American Apparel Ads, and How They Get PR for Free (NSFW) 154 Comments

Topics: Entrepreneurship, Marketing

Above and below are five American Apparel ad campaigns that ran for less than $1,500 each. Designed to get attention and create controversy, they were covered in AdWeek, The Hollywood Reporter, Daily Mail, NBC, Gawker, and dozens of other outlets and blogs.

Despite this minuscule budget, they did millions of earned media impressions all over the world. People are still talking about them today. Click on each for more context (or, in one case, an uncensored Sasha Grey).

The real question this raises is: how do you craft an message, ad, or story that people talk about years from now?

We’ll aim to answer that in this post… Read More

July 12th, 2012

How to Lose 100 Pounds on The Slow-Carb Diet – Real Pics and Stories 610 Comments

Topics: The 4-Hour Body - 4HB


Patrick lost more than 100 pounds on The Slow-Carb Diet.

I find writing very, very difficult.

While on book deadline (right now, for instance), I suffer dramatic ups and downs. In my darkest hours, I re-read reader success stories that have been sent to me. It makes the entire rollercoaster worth it.

This post will detail how readers have lost well over 100 pounds on The Slow-Carb Diet®. It was sparked by an email I received a few weeks ago:

“I just wanted to sincerely thank Tim for taking the time to research and write The 4-Hour Body. My mom, in her late 60′s, lost 45 lbs and got off her high blood pressure meds that she had been on for 20+ years. She did all this in about 3 months. This means that I get to have her around for a long time.”

Anyone can lose hope, and many people do when trying to lose weight. The Slow-Carb Diet (SCD) works almost beyond belief, and it affects much more than appearance. The basic rules are simple:

Rule #1: Avoid “white” starchy carbohydrates (or those that can be white). This means all bread, pasta, rice, potatoes, and grains. If you have to ask, don’t eat it.
Rule #2: Eat the same few meals over and over again, especially for breakfast and lunch. You already do this; you’re just picking new default meals.
Rule #3: Don’t drink calories. Exception: 1-2 glasses of dry red wine per night is allowed.
Rule #4: Don’t eat fruit. (Fructose –> glycerol phosphate –> more bodyfat, more or less.) Avocado and tomatoes are excepted.
Rule #5: Take one day off per week and go nuts. I choose and recommend Saturday.

Comprehensive step-by-step details, including Q&As and troubleshooting, can be found in The 4-Hour Body, but the above outline is often enough to lose 20 pounds in a month, drop two clothing sizes, or more.

The SCD works for both women and men. Maria Rider (pictured below) is over 40 years of age and a mother. As she put it to me, she’d always been “the heavy mom.” Now she’s seen differently: “I haven’t seen this weight since my college years! I just wish you’d written the book 20 years ago!”

Last we spoke, she had dropped from 247 pounds to 122 pounds, for a loss thus far of 125 pounds. Her husband has also lost 56 pounds.

The SCD is also effective for going from “normal” to very, very fit, as MP shows:


MP before.


MP after.

The same exact rules apply. No differences whatsoever.

—-

Next, we’ll meet Ricardo A, in depth. Ricardo first reached out to me via email. It began with… Read More

July 10th, 2012

A $50,000 Benevolent Bribe: Is Today The Day You Finally Build Your Business? 160 Comments

Topics: Entrepreneurship

Two years ago, Patrick Buckley and Craig Dalton had an idea–an iPad case made using traditional bookbinding. Today, DODOcase is a multi-million dollar business that’s been featured in The New York Times and beyond. They have more than 20 employees, and customers all over the world, including President Barack Obama.


Is that a freaking DODOCase in the Oval Office? Of course it is.

Their rocket-like trajectory started with the 2010 Shopify Build-A-Business Competition. They were the grand-prize winners, but they weren’t the only success story. The stats:

Revenue PER HOUR for the duration of the contest: $696.38
Total number of orders placed: 66,503
Most important — Total businesses created: nearly 1,400

In the subsequent 2011 Shopify competition, more than 3,000 new businesses were launched, generating more than $12,000,000 in revenue. Dave Jackson and Dave Petrillo used Kickstarter to fund their product and went on to win big. Now they’re bringing Coffee Joulies to the mass market on a global scale.

I’ve been involved with the Shopify competition since it was a brainstorm with Tobi, their CEO. Now, it’s your turn to jump in the fray… Read More

July 10th, 2012

The Council That Kicked The Hornet’s Nest — Why TODAY Matters for Start-Ups 206 Comments

Topics: Entrepreneurship


This man hates you and your start-up.

7/10/12 UPDATE: DC Shelves Uber Amendment After Backlash from CEO and Customers. My dear readers, you all ROCK. Truly well done. It is a bright day for start-ups, and thank you for your support :)

Hi All,

This short post is more like a personal letter, because I just came across something that made me very angry. Namely, a tweet from my bud, Kevin Rose:

Wow, a business (Uber) is prevented from lowering its prices.. wait.. what? We live in America, right?
http://tcrn.ch/NfYOT3

In full disclosure, I’ve been an advisor to Uber from the beginning. They’re amazing. I work with 20+ start-ups because I enjoy helping entrepreneurs who want to change the world. Small-business founders are the value creators of our economy. Period, end of story.

But sometimes the corrupt (often with a track record) try to stifle the little guys. Incumbents don’t like to compete. They enjoy their defacto monopolies, are accustomed to bilking customers at will, and don’t want to change things… Read More